Susan Hills Im the King of the Castle and L.P Hartleys The Go-Between Essay Example for Free

Susan Hills Im the King of the Castle and L.P Hartleys The Go-Between Essay A comparative study of the role of children and the presentation of the experiences in fiction as illustrated in Susan Hills Im the King of the Castle and L.P Hartleys The Go-Between. The world of the child is often one of intense emotion, confusion, pain and suffering and is a rich source of material for the novelist Having only been alive for about twelve years, the lead characters of Im the King of the Castle and The Go-Between are inexperienced. The intense emotion, confusion, pain and suffering that a child would go through is caused by this. Adults have the advantage over children. They have faced these things before and got through them; the knowledge and experience from childhood that they use to get through bad times as adults is what helps them. Not having such weapons, children react very differently. Im the King of the Castle has a prime example of a boy, Charles Kingshaw, being bullied and not knowing what to do; as this had not happened before, he does not have the experience. Leo, the main character of The Go-Between, is an example of how a pursuit of knowledge can harm a naà ¯Ã‚ ¿Ã‚ ½ve, inexperienced boy. A novel with children in these situations can be very emotional and is thus a rich source of material for the novelist. The similarities that these books hold become apparent very early on. The main character in both are boys and of roughly the same age. Both Leo and Kingshaw have a personality that makes them vulnerable to the bullying which takes place. Romantic, sensitive Leo was easily manipulated into being the go between for Marian and Ted; his imaginative nature meant that he would always wonder what was in the notes, but his ethical beliefs, based on a school boys code which everyone followed, meant he that could not read the notes as they were always sealed. In class and out I had often passed round notes at school. If they were sealed I should not have dreamed of reading them; if they were open I often read them indeed, it was usually the intention of the sender that one should, for they were meant to raise a laugh. Unsealed one could read them, sealed one couldnt: it was as simple as that. Kingshaw was also very imaginative; his encounter with the crow in the field gave him a weakness, which Hopper exploited. His imagination ran wild, terrifying him in the case of the red room and the crow. He thought that the corn might be some kind of crows food store, in which he was seen as an invader. Perhaps this was only the first of a whole battalion of crows, that would rise up and swoop at him. Get on to the grass then, he thought , get on to the grass, thatll be safe, itll go away. He wondered if it has mistaken him for some hostile animal, lurking down in the corn. He was both attracted and repelled by the red room and what it held, as Leo was with the deadly nightshade. I was prepared to dread [the deadly nightshade], but not prepared for the tumult of emotions it aroused in me. In some way it wanted me, I felt, just as I wanted it; and the fancy took me that it wanted me as an ingredient, and would have me. Though Kingshaw had a brief friendship with Fielding, and Leo had Marcus, they were both, to all intents and purposes, alone. Marcus, being ill, gave Leo the chance to start being the postman, and by the time he was well again Leo was too caught up in it. The more I thought about these expeditions in Marcuss company the more impractical did they seem and the less I liked the prospect of them. Nor, though I practised in deceit and an uncritical upholder of the no-sneaking tradition, did I relish the idea of deceiving Marcus not on moral grounds, for any system of ethics, as distinct from the school code, I barely recognised but because I felt it would spoil our relationship. If Marcus had been there the whole time, Leo would not have been able to start taking the letters. The fact that the boys were both in a new, strange environment, Leo visiting some rich friends and Kingshaw having to move in with these strangers as his Mother was hired as the housekeeper, did not help the feeling of being alone. The only person Kingshaw had was his Mother and, in an effort to fit in, his mother sided with Hooper over Kingshaw in most situations even though Kingshaw was innocent. Charles, how can you speak like that, how can you be so naughty? I didnt touch him. Then why ever should Edmund say that you did? I am quite sure he would have no reason to tell an untruth. Oh yes, he would, hes a sneaky little liar, hed say anything. Well I didnt touch him. Oh, what a way to speak! You make me so ashamed of you. In The Go-Between it was the adults, the supposed carers, who were doing the bullying. In a way, it was similar to Im the King of the Castle, as it was not only Hopper bullying Kingshaw, but the adults, too, bullying them into being friends and siding with Hooper. The similarity in the way the boys relate, Leo and Marcus in The Go-Between and Kingshaw and Hooper in Im the King of the Castle, is also different. Both pairs of friends are fighting physically and verbally. However in the case of Marcus and Leo it is in jest; it is the way they relate as friends, although they are almost rivals. Often when we talked there was a spirit of verbal rivalry between us; we trod the knife-edge between affection and falling out; Yet in the case of Kingshaw and Hooper it is meant as harm: Youd better shut the window, Kingshaw said, its my window now. Hooper turned, hearing the new note in his voice, considering what it meant, and hearing the tremor of anxiety, too. He raised his fists and came at Kingshaw. The scrap was brief and wordless and violent. After that first fight, Kingshaw realises he is capable of a violent act. Hooper has brought out violent impulses in Kingshaw that he did not know were there. Leo, however, never reacted violently to the bullying adults. Though both Kingshaw and Leo almost allow the bullying, Leo does not realise they are bullying him into taking the notes so reacts differently. Whereas Hoopers bullying is more obvious, Ted and Marian are more subtle. Leo does what Marian and Ted say because he likes them. He admires Ted as a male role model substituting for his father and he thinks he is in love with Marian. Also Ted exploits his quest for knowledge, especially about spooning, and his inquisitive nature. Well, [Ted] said, Lets make a bargain. Ill tell you all about spooning, but on one condition. I knew what he was going to say, but for forms sake I asked: What is it? That youll go on being our postman. I promised, and as I promised the difficulties in the way seemed to dissolve. Really he neednt have added that final bribe. Kingshaw, however, acted as he did because of his fear of Hooper. However the power did occasionally switched to Kingshaw. When they were in Hang Wood during the storm and when they were climbing the castle, Hooper became afraid, and Kingshaw was the King of the Castle for a little while, but the power always returned to Hooper. Leo never had the upper hand though. He kept taking the notes right to the end. The most obvious technical difference between these two novels is the narrative. The Go-Between is a first person narrative. It is Leo as an old man looking back at his summer in the house. This gives the story a bias as you can only see the thoughts of Leo, giving the reader a sympathy towards him. Im the King of the Castle is, however, in the third person narrative. In this way, it is more neutral. You can see the thoughts of all the characters, and feel a sympathy for each, in a different way. It helps one to understand the characters a little better. Like the opening of the novel where Mr Hooper comes back from visiting his dying father. I am only showing respect now, to behave towards my father as I should because he is dying, because he is almost gone away from me. This helps the reader see that Mr Hooper is a caring man yet is unable to show or act upon his emotions. Because of changing social circumstances, it is harder to understand the thoughts and actions of Leo. It is hard to accept his naivety. In our society, a twelve year old boy would have no difficulty in coming to the conclusion that these secret business notes were in fact love letters but in the 1900s there was no media or social acceptance of discussing personal relationships. Totally ignorant as I was of love affairs, and little as I knew about their conventions, I felt sure that when a girl was engaged to a man she did not write letters to another man calling him darling. She might do it up until the day of engagement, but not after. It was automatic; it was a rule: like leaving the wicket at cricket when you were out; and it scarcely crossed my mind that to comply with it might be painful. However the idea that a twelve year old boy might kill himself as a result of bullying is more believable as this still happens in todays society as it did in the 1950s. Both books have a suicide at the end though in Im the King of the Castle it was the bullied and in The Go-Between it was the bully. Though these books hold some similarities they are also quite different. Though they both present the children in the same way, having similar personalities and experiences, they present those experiences differently. The role of these children also differs; Kingshaw is seen as a victim, and, though Leo is a victim too, in some ways he is almost considered the hero of the novel.

Rhetorical Strategies for Distinct Image Ads in Same Product Essay Example for Free

Rhetorical Strategies for Distinct Image Ads in Same Product Essay Rhetorical Strategies for Distinct Image Ads in Same product Advertisement is a form of communication intended to persuade consumers to purchase or to accept the ideas, products or services. Advertising persuasion strategy not only has logic, but also has a unique artistry that advertisers use to find many effective persuasions for various kinds of target markets. Different ways to persuade customers for the same product could have distinct effects by analyzing targets, appeal methods, and angles of vision. Two different image advertisements for watches are analyzed with rhetorical strategies thereinafter, which have entirely distinct groups of the target audiences. The first ad analyzed is an ad for the Witinauer Watch in Essence Magazine, which displays a young woman in her late 20s holding a Witinauer Watch. The color of the background of the Witinauer Watch ad is black. The woman’s face occupies almost the entire upper right corner of the ad. Half of her face is showing, from the lower half of her nose to her chin. A light comes from the upper right onto her face, shadowing a small section below her nose and lips. Her neck is in darkness. She has a slightly parted mouth with bright red glossy lips. Exposed are her last three fingers of the right hand, which have finger nails the same red color as the lips. Those three fingers stick out from the darkness holding onto the top watch links of the Wittnuer Watch next to the right corner of her mouth. The watch is in front of the background. The color of the watch is silver, and its shape is elliptical. Around the watch face and links appear to be diamonds. The shapes of the diamonds which stand for the numbers of time on the watch face are similar to a parallelogram. The word â€Å"WITTNAUER† and a straight line with a small â€Å"w† in the middle are on the upper middle of the dial, and the word â€Å"SWISS† is located to the middle bottom of the dial. Th ere are words â€Å"Into the Night† with white color and Times New Roman font in front of the shadow of her lips. On the right side bottom there is the logo â€Å"WITTNAUER† in yellow, Times New Roman font and Calibri font for the word â€Å"SWISS.† In front of the background, on the left side bottom there are two jewelry company names: Zales and Gordon’s Jewelers. Their websites are also listed. On the left side of the ad, in a vertical direction, are the identifier and the watch website. The second ad analyzed is an ad for a Rolex Watch in Outside Magazine, which displays a man who is in his 50s, wearing a Rolex Watch. There are two parts of the Rolex Watch ad: the main color of the upper five  sixths is dark colored and the bottom is dark green. In the above five sixths of the ad, the color gradually fades from the four corners to the words on the upper left. On the upper left, there are seven rows of words: the first six rows are the interview of the man, and the last row is the advertising slogan. The man with short hair folds his arms, smiling, looking towards the le ns camera on the right hand side. He is wearing a gray anorak jacket, and wearing a Rolex Watch on his left hand. Under his right arm there is a coil of blue and white climbing rope. In front of the background, a silver round shaped Rolex Watch is on the left bottom. The watch links are connected with oblong blocks. There are twelve even numbers that lap around the watchcase, and are separated by inverted triangles. There are sixty minute marks and twelve geometric shapes around the white dial. An inverted triangle is on the top of the middle of the watch; two rectangles mark the quarter of an hour. There are four different shaped hands behind the glass: the hour hand has two bars with an object like a Mercedes–Benz logo on the end of the bars. The minute hand also has two bars; the second hand has a long single bar with a circle near the end of the bar. There is also a red hand with a triangle at the end of the bar. The logo of the watch has two parts: the above is a shape of a golden royal crown, and the bottom is the word â€Å"ROLEX† with white color and Times New Roman font. There is a Rolex logo with several words on the middle upper of the dial, two rows of words just below the center, and two words on the middle bottom. In the lower right of the watch, in front of the dark green background, there are words â€Å"OYSTER PERPERTUAL EXPLORERâ… ¡Ã¢â‚¬  with white color and Arial Unicode MS font. On the right corner, in front of the dark green background, there is a Rolex logo and its website below. On the middle bottom, there are two rows about the product official contact number and sponsoring brands. Although both ads are all about watch, the target market strategies are distinguished. The appeals for the Rolex Watch ad and the Wittnauer Watch ad are logos, ethos and pathos. Both ads use logos, logical evidences to support the value of the products. For example, the Rolex Watch is on the arm of a rugged-looking man, and the Wittnauer Watch is in the hand of a sexy beautiful model. Equally important, in the Rolex Watch ad and the Wittnauer Watch ad, the watch is on the left because English is read from left to right, so the watch is the first thing that the reader sees. Likewise, the two ads use  ethos to emphasize the characters of the products to obtain the trustworthiness from readers. For instance, the model of the Rolex Watch ad is a sports star that has a high status in the adventure world. His name is Ed Viesturs, a famous high–altitude mountaineer who achieves marvelous achievements. The model has a high status in the adventure world. It indicates that the Rolex Watch is so famous that well–known people support it as well. People who like adventure will be attracted by this ad because of him. The Wittnauer Watch ad provides a famous brand as well. There are two well known jewelry companies’ names that appear in the ad, Zales and Gordon’s Jewelers. They are the sellers of the diamond–shaped watch. This improves the market value of the Wittnauer Watch. Both of the ads use a famous person or brand to appeal credibility to readers. Furthermore, both the Wittnauer Watch ad and the Rolex Watch ad have pathos. In the Rolex Watch ad, the word â€Å"Rolex, a crown for every achievement† appears after the introduction of the model. This attracts people who are successful or want to be an achievement because it makes a belief for readers, and makes people feel happy and proud when they are imaging having this product. Similarly, the Wittnauer Watch ad is favored by women because the surface of it is full of diamonds, which makes the watch look more glorious. Compared with the Rolex Watch ad and the Wittnauer Watch ad, both of them appeal to readers by logos, ethos and pathos. After analyzing the target audiences for both ads, the advertisers tried to persuade their target viewers by the angle of vision. In both of the Wittnauer Watch ad and the Rolex Watch ad, the products are in visible locations that it catches readers’ eyes. The watch in the Wittnauer Watch ad is in front of the dark background and most of the surface of the watch appears to be diamonds, which makes the watch dazzling. It shows this product is not only a watch, but also jewelry. Similarly, in the Rolex Watch ad, the watch appears from the dark background. The big round shape, large lap around–numbers, sporty clock hands, and geometric shapes makes the watch look like a timer, but not only a simple watch. In addition, the ads use different types of models to express different types of watches. The model of the Wittnauer Watch ad is a mature young lady. Her three long fingers and bright red glossy lips show a very sexy beautiful woman, which shows a rich high status. As well, the model in the Rolex Watch ad is a 50–year old rugged-looking man, and expresses that this man is full  of experienc es. Furthermore, the object or the words in the ads help to explain the product or introduce the model. In the Wittnauer Watch ad, the word â€Å"Into the Night† beside the watch, which appears from the dark, means the watch is as bright as a diamond at night. This shows how luxury the watch is. Likewise, in the Rolex Watch ad, the grey anorak jacket and the coiled blue and white climbing rope under the male model’s right arm helps to indicate the model as a mountaineer. Overall, the angles of vision of these two ads use the watch impression, selected models, property, and background to convince their potential customers. In conclusion, advertisers use many strategies to attract their target audience. They are very intelligent that they can take a simple product and turn it into the perfect thing for a certain group of consumers. Using angle of vision and Aristotelian Appeals of logos, ethos and pathos, advertisers to convince audiences their products will make them glamorous, athletic or successful. These advertisements are very attractive, but consumers should not just believe the advertisers because ad is a persuasive tool that it only shows their target audience the impressive parts of products. Consumers should concern more about the reality that whether these products are worth to purchase. They must consider the facts.

Satisfaction For Food And Services Provided By Mcdonalds Commerce Essay

Satisfaction For Food And Services Provided By Mcdonalds Commerce Essay Currently, the worlds largest fast-food restaurant chain is McDonalds Corporation. In 1940, Dick and Mac McDonald was started their business and open the first restaurant in San Bernardino California. In 1948, the McDonald brothers were set a standard of modern fast-food restaurant with the introduction of Speedee Service System. Now, McDonalds has more than 20000 restaurants which can able to be found in 120 countries around the world, and about 80% are franchises. (Gross Forbes, 1996) Customer satisfaction is an integrated indicator of performance, expectation, equity, affect and disconfirmation. (Kimita,K., Shimomura,Y., Arai,T.,2009) Now a day, the important key element for a business to success in a marketplace is customer satisfaction. This is because the customer is very important for the organisation or in the business world. Without any customer, the business cannot last longer and will be face bankruptcy. In order to carry out this research, the researchers choose a topic regarding the level of customer satisfaction for food and services that provided by McDonalds. 1.2 Scope Customer satisfaction for food and services that provided by McDonalds. 1.3 Problem statement In order to maintain brand loyalty from the loyal customers and attract new potential consumers, McDonalds need to study the level of customer satisfaction for the foods and services it provide. McDonalds can know the customer taste of the food, from there McDonalds can do some changes to meet the customer needs. This research is to know the nutrition fact and variety of choices for the food and the set meal. To know the services that provided by the staff of McDonalds is important in this research. This is because a good service towards customer can maintain the customer to visit again to the shop. The example of the service like the courtesy, prompt and quick service that the staffs need to provide to the customer. Through this research, McDonalds can know their level of progress compare with the great competitors like KFC, AW, Burger King and etc, because all these fast food restaurants serving almost similar food like burger, fried chicken and soft drinks. 1.4 Research question What are the factors that encourage customer to dining in McDonalds? How to improve the food and services in McDonalds? 1.5 objective To increase the customer satisfaction when the customer dining in McDonalds To improve the quality of food and services in McDonalds 1.6 Research outcomes The area that needs to improve by the staff of McDonalds is the attitude of politeness to the customers. Customer towards the cleanliness and the environment in the McDonalds. McDonalds will understand the requirements and expectations from the consumer through this research. After doing this research, McDonald can know how to strengthen their position in this fast-food business. It was suggest that cleaner will be set to clean the wash room from usually once in a day to twice in a day to make sure the cleanliness of wash room and will put purifying system inside it. Suggest McDonalds using plantation oil or olive oil instead of normal oil to cook the food because older group of customers are more concern about their body healthiness. From this research, McDonalds will know what are their strengths and weaknesses in the fast-food business. 1.7 Limitation Since this research only for McDonalds, this does not mean that the research results are the same for all of the fast-food restaurants. (595 words) Task 2.0 literature review 2.1 Modeling repurchase frequency and customer satisfaction for fast food outlets According to Law et al (2004), they found out that in order can have more satisfied and loyal customer, company must understand the having an impact of service quality and waiting time on repurchase regularity and customer satisfaction. The authors used a general linear model (GLM) to study the relationship between the waiting time and the repurchase frequency in fast food operation. The results shows that the factors that influence the customer return repurchase frequency are food quality, seat availability, environment, waiting time and staff attitude. Besides that, the authors also used polytomous logistic regression (PLR) model to quantify the categorical measurement of overall satisfaction. The results indicate that the significantly affect customer satisfaction is food quality, food variety, waiting time and staff attitude. The authors believed that through this model can help managers to understand the important factor that influence customer loyalty as well as the satisfactio n level from the customer in the fast food industry. Besides that, it can help the fast food industry to make some improvements accordingly. This article can helping me have a better understanding for my research topic at the same time I can get the information regarding the factor that influence the customer return repurchase frequency to the fast food outlets. (208 words) 2.2 The influence of the quality of the physical environment, food, and service on restaurant image, customer perceived value, customer satisfaction, and behavioral intentions According to Ryu et al (2012), they found out that few exams have studied to identify the consequences and antecedents of image, especially restaurant image in relation to the restaurant experience. The authors used structural equation modelling (SEM) to simultaneously examine the structural relationships among the proposed constructs. The results show that the quality of the service, food and physical environment were important to determinants of restaurant image. In addition, the quality of the food and physical environment were important to predictors of customer perceived value. The results resistant that customer perceived value is certainly an important to determinant of customer satisfaction. The customer satisfaction is also important to predictor of behaviour intentions. From the authors research of limitation and implications, they found out the purpose of the study will help researcher to understand the complex relationship among behavioural, customer satisfaction, custome r perceived value, restaurant image, physical environment, service and food to intentions in the restaurant industry. From this article, I found out that the quality of the service, food and physical environment are important to determinant of the customer satisfaction. These points are valuable and helping to gain better understanding of my research topic. (195 words) 2.3 Measuring customer satisfaction in the fast food industry: a cross-national approach According to Gilbert et al (2004), they felt that in todays ever-increasing globalization of brands and services, to attend to the satisfaction of their customer in both domestically and abroad, need to have service-oriented businesses. At the same time, they also need to exceed distinctive cultural dissimilarity from country to country. In this study, the authors provide a cross-cultural comparison of the service satisfaction of fast food business in four English-speaking countries. Based on the data collected from customer from five globally-franchised fast food chains, the authors are using an earlier developed service satisfaction instrument. The research finding from the future research support of this study, the quantity of cross-cultural service satisfaction among franchised services and brands could aid business managers hard work to evaluate the quality of the services. The factors that can make customer satisfaction are provision of courtesy, treatment received, the ease to get help, the security inside and the security outside. The finding indicated that all these factors are important for all over the countries. They also provide crossways nationwide boundaries and on a more practical basis and real time. Provision of courtesy, treatment received, the ease to get help, the security inside and the security outside, all of these factors are important for all the country. These points are very useful for me while I to gather my information. (224 words) Task 3.0 Research Methodology 3.1 Research Question What are the factors that encourage customer to dining in McDonalds? How to improve the food and services in McDonalds? The reason for me to choose the above question is because I can know the factors that encourage customer to dining in McDonalds, and McDonalds can further improve their food or services in order can attract more new customer at the same time also can maintain the old customer to dining in McDonalds. 3.2 research approach Deductive According to David (2009), he stated that the deductive approach usually use in quantitative research and it was dominates. In that researchers are choose in advance which variables they will examine and state their hypothesis to be exanimate, sometimes an experiment can find out something not widely known or recognised earlier. Inductive According to Andrews et al (2005), they stated that the inductive approach was using by the researchers start with wide research questions rather than with a particular theory and/or testable hypotheses. The data was collected by the researcher and they will build mid-range theories from the ground up. These grounded theory data and new data collection is constantly changing and revising. I am using the deductive approach for my research. This is because I need to gather lot of general information to do this research. This deductive approach can help me transforms the general theory into a particular hypotheses in order for me to prove and test whether is right or wrong. 3.3 research strategy Exploratory research According to Krishnaswami and Satyaprasad (2010) they defined exploratory research is preliminary study of an unfamiliar problem about which the researcher has little or no knowledge. It usually takes the form of a pilot study. I will use exploratory research to investigate my research topic. The reason is when I do this research I will relies on the secondary research and also need my course mate to help me for pilot on my questionnire. 3.4 quantitative / qualitative data Quantitative Data According to Joyce and David (2012), they stated that the quantitative data is numerical data are come from spreadsheets, databases or log files. Qualitative Data According to Dembkowski and Lloyd (1995), they stated that the qualitative data is non-numeric data that come from recording, storing, coding, categorizing, searching and retrieving and summarizing data. I am looking for the qualitative data to do my research. This is because in order me to gather information about my research topic, I need to do searching from internet, journal or book. 3.5 data collection method In order me to do my research I will use primary and secondary sources to collect the data. The primary sources are to find five respondents to help me pilot my questionnaire. These five respondents are from Segi College Kuala Lumpur and all of them are my course mate. The reason I choose my course mate is because they rare understand about this subject. I believe the result that they are give to me are appropriate than other people. I will gather my information by searching in internet, journal or book. I also refer to the researcher report regarding this topic. All these are my secondary sources for me to collect my data. 3.6 ethical issues The ethical issue that I need to consider in carrying out this research is all the data that I collected must be confidential and will not give to the third party. Besides that, I also need to be honest to report my data, result or methods. (556 words) Task 4.0 questionnaire design 4.1 research question What are the factors that encourage customer to dining in McDonalds? How to improve the food and services in McDonalds? 4.2 cover letter The level of customer satisfaction for food and services provided by McDonalds Dear Respondents, I am a student from University of Greenwich in BA (HONS) Business Management (BABM) under collaboration of Segi College Kuala Lumpur. I am doing this research is to undertaken fulfilment of the requirement from my university. The following statements and questions are purely for my academic study to investigate The level of customer satisfaction for food and services provided by McDonalds. All the information that provided by you will be kept in private and confidentially and will not give to the third party. It is only to be used for my research purpose. Your kind cooperation will be high appreciated. Thank you Yours faithfully, Loke Siow Kuan 4.3 original questionnaires Pilot by: _________________ This particular questionnaire is designed to get the response from the customer to survey The Level of Customer Satisfaction for Food and Services Provided by McDonalds Please tick (à ¢Ã‹â€ Ã… ¡) whichever relevant:- Age à ¢- ¡ Under 15 à ¢- ¡ 15 30 à ¢- ¡ 31 45 à ¢- ¡ 46 and above Gender à ¢- ¡ Male à ¢- ¡ Female Race à ¢- ¡ Chinese à ¢- ¡ Indian à ¢- ¡ Malay à ¢- ¡ Others Marital Status à ¢- ¡ Single à ¢- ¡ Married à ¢- ¡ Divorced à ¢- ¡ Widowed Occupation à ¢- ¡ Student à ¢- ¡ Private Sector Worker à ¢- ¡ Government Sector Worker à ¢- ¡ Self employ Monthly income level à ¢- ¡ Less than RM1000 à ¢- ¡ RM1001 RM2000 à ¢- ¡ RM2001 RM3000 à ¢- ¡ RM3000 and above Number of time(s) you visit to McDonalds in a week à ¢- ¡ 1 2 à ¢- ¡ 3 4 à ¢- ¡ 5 6 à ¢- ¡ More than 6 Section B: Information about customer satisfaction for food and services Services The staff served the food exactly as you ordered it? à ¢- ¡ Yes à ¢- ¡ No The staff provided prompt and quick service to you? à ¢- ¡ Yes à ¢- ¡ No The staffs are always willing to help you? à ¢- ¡ Yes à ¢- ¡ No The staffs made you feels comfortable when you dealing with them? à ¢- ¡ Yes à ¢- ¡ No The staffs are courtesy to you? à ¢- ¡ Yes à ¢- ¡ No Food Very Satisfied Satisfied Neutral Dissatisfied Very Dissatisfied The food tastiness The food nutrition The variety of food in the menu The pricing of value lunch package The pricing of the breakfast package Factor to encourage customer dining in McDonalds Very Satisfied Satisfied Neutral Dissatisfied Very Dissatisfied The pricing of the food The location of the McDonalds. The environment in the McDonald The Wi-Fi in the McDonalds The cleanliness in the McDonalds

Justice in movie Crash Essay -- Philosophy Analysis Crash Film Movie

Justice in movie Crash In the movie Crash, directed by Paul Haggis, John Stuart Mill's theories on Social Justice and Utility are depicted within the context of the 20th century. Haggis' representation of a multicultural society is one built on racism and inequality, which limits the social justice people can acquire. In this film prejudice and stereotyping are prevalent when discussing legal rights and moral rights. The social situation has profound impacts on the choices people make. This society's foundation is based on injustice, although in the end, justice is served through the concept of `justice of desert'. Social Justice prevails in society where legal laws are practiced and respected. It is considered unjust to: "deprive anyone of his [or her] personal liberty, his [or her] property, or any other thing which belongs to him [or her] by law" (Social Justice and Utility, pg. 168). In this movie there is an inconsistent application of legal laws, which is especially applicable to those individuals considered `foreign' or `immigrant'. The storeowner (no character name; played by Howard Fong) who immigrated to America has had experiences of racism, which made him distrust others; this shows through his interactions with people. The storeowner's legal laws were violated when he wanted to purchase a gun for his family store, in order to have protection against future robbers. Yet, he was prohibited from doing so, based his race and heavy accent. The owner of the gun store made degrading comments about his citizenship and his ability to speak English, and questioned his legal right to buy a gun. The storeowner obviously had been subjected to this type of hostility before, began quarrelling with the man in a d... ...just world. Now he could be charged with attempted murder and he has to deal with the fact that he almost shot a little girl. The charges would be laid by Daniel strengthening Mills theory, "evil from those to whom he has does or has done evil" (Social Justice and Utility, pg169). Justice has been achieved through justice of desert. This demonstrates to us that no matter how much your legal or moral laws are violated, what matters is how you as an individual react to the situation, justly or unjustly. This movie is centered around the notion that if you are a person of ethnic background, that alone is reason for others to forsake your rights, although in the long run justice will prevail Bibliography John Stuart Mill, "Social Justice and Utility" as cited in Solomon and Murphy, What is Justice?, pages 166- 169. Crash (2005) directed by Paul Haggis

Poverty and Crime in America Essay -- poverty essay

Crime in this country is an everyday thing. Some people believe that crime is unnecessary. That people do it out of ignorance and that it really can be prevented. Honestly, since we live in a country where there is poverty, people living in the streets, or with people barely getting by, there will always be crime. Whether the crime is robbing food, money, or even hurting the people you love, your family. You will soon read about how being a criminal starts or even stops, where it begins, with whom it begins with and why crime seems to be the only way out sometimes for the poor. The exact amount of poverty that exits in the United States are difficult to ascertain, since the manner in which poverty is measured determines the amount of poverty reported. The U.S. Bureau of the Census reported that there were about 33,100,00 persons classified as officially below the poverty level in 1985. Small children that live in low-income households, are vulnerable to a wide variety of problems, including poor nutrition, inadequate housing, substandard medical attention, lack of proper nutrition, and physical or emotional abuse. Adolescents from these backgrounds become part of cycle of low-income or unemployment. Black and Hispanic teenagers have particularly acute problems obtaining employment. The President's Commission on Law Enforcement and the Administration of Justice recognized the role of poverty in producing delinquency and noted that the most serious forms of juvenile delinquencies are more prevalent between youths at the lowest socioeconomic levels. The fact that poverty is self-perpetuating is a documented fact. Criminal and delinquent activity may also be an accepted part of the total picture for deprived kids. It's h... ...lewood Cliffs, NJ: Prentice-Hall, Inc. Laub, J, & Sampson, R. (2003). Shared beginnings, divergent lives: delinquent boys to age 70. The President and Fellows of Harvard College. Marcus, R. (2007). Agression and violence in adolescence. New York, NY: Cambridge University Press. Peterson, R, Krivo, L, & Hagan, J. (2006). The many colors of crime. NY: New York University Press. Raphael, J. (2000). Saving bernice. Ann Arbor, MI: Edwards Brothers, Inc. Shover, N, & Hochstetler, A. (2006). Choosing white-collar crime. New York, NY: Cambridge University Press. Smith, M. (2001). Sex without consent. NY: New York University Press. Thompson, W, & Bynum, J. (1991). Juvenile delinquency. Needham Heights, MA: Allyn and Bacon A Division of Simon & Schuster, Inc. Wilson, H. (2007). Guns, gun control, and elections. Lanham, MD: Rowman & Littlefield Publishers, Inc.

I Will Make a Difference :: College Admissions Essays

Essays - I Will Make a Difference I think that it is important for me to look around and ask myself what kind of things I can do to help my country. Recently, at school, we collected money for the Red Cross. We had to explain over and over to the students that it didn't matter if you gave one dollar or twenty dollars. Whatever you give will help others and be appreciated. Even though I am too young to make a big impact on the people involved in the tragedy, I feel like my small part may have let them know that people everywhere care. It's true that we all need to make a difference in times of crisis and need, but we also need to strive to make a difference each day. I know that I can make a difference in the lives of many people by simply lending a helping hand or showing kindness to others. I try to take the time to cheer up my grandmother and older friends in the nursing home by paying them a visit. I know my parents stay very busy and it helps them out when I come home and lend a helping hand without being asked. I can help a friend with their homework, or sometimes help by just being there to listen to them. I can also make a difference in the community where I live. Last year my class held a car wash to raise money for the Animal Shelter. We went to visit the dogs there and I realized that the money we raised made a difference for some of them.

Importance of sports Essay

The importance of sports in the life of a young student is invaluable and goes much further than the basic answer that â€Å"it keeps kids off the streets.† It does in fact keep kids off the streets, but it also instills lessons that are essential in the life of a student athlete. Sports play a pivotal role in the makeup of a young athlete, especially in the middle school to high school years where student athletes are much more mature and mentally developed. Where else can a young, impressionable youth learn values like discipline, responsibility, self confidence, sacrifice, and accountability? Television, which may be the most influential tool in the lives of young adults, does not show enough of these qualities, nor is it on the Internet, or radio. Rather it is up to the parents, teachers, sports teams, clubs, and after school programs to help mold, develop, and instill these qualities into the lives of student athletes. I believe in order for this to happen, school sports programs must have a few components in place. The first thing they need is a good core of coaches that understand the great responsibility that is placed upon their shoulders to help shape and prepare these student athletes not only in sports, but in their everyday lives. Yes, I did say coaches, because it is a responsibility that lies on the shoulders of more than one person and it is going to take more than one person to help lead these student athletes to success. The second component also involves the coaches: It is the ability to capture the admiration and the trust of the athletes. This is crucial because if you can capture a person’s admiration and trust you can motivate them to perform at a higher level not only in sports, but also in their own lives. If you can get the athletes to believe in you and your philosophies you can begin to see significant changes in grades and behavior. It all starts with coaches that have a plan and methodology behind the principles they are teaching. As I said earlier, there is a great responsibility on the coaches to help young student athletes make a smooth transition into society. The third and I believe the most crucial of all is the support that comes from the community, and administration. This is very important because student athletes need to know they are appreciated and there is no greater way than for the community, booster club, and commissioners/treasurers to show that appreciation than to get involved in youth athletics. In order to accomplish this it’s going to take investment and the most valuable investments are  money and time. The more invested, the better the results. I can attest that there is no greater investment than the future of our young student athletes. When these things are in place, I believe student athletes will benefit and the results will be evident not only on the field, but long after they step off of it.